Flowing in the pattern of Lady Gaga’s success these 3 things create a positioning that both obtainable and sustainable.
- Love what you do and live it 24/7… For Gaga it is music. For Suzanna (and I) it’s pHx, the Body’Fit Life and Attract Success (the Metawork)… The site(s) are a platform for this lifestyle. The Passion which she refers to as Will to Do, is Active in everything we do. Be. Gaga was everywhere there was music, the Clubs, the people, the network. Build our life around Increase Passion / Increase / Change Business & thus Wealth Without Compromise / Raise a Little Hell if you don’t like it.
- Create a unique Identity… Gaga did it by always dressing in her unique style. She started with second hand clothes because she did not have money – now she’s set a fashion. Likewise we want our unique style../ We’ve started and just need to fine tune our image as rememberable and unique. For Steve it was his designer mock turtle neck shirts, jeans and sneakers. So simple, but it worked. He, they branded themselves. Just like your the brand for the site with the two brand poses. So that’s the look we keep creating for you. It’s not a business as usual look../ very much like Steve but to show what pHx does for you. Signature Tiffany (my New York Girl) adds the icing on the cake. I still need to more clearly define my image. Ultimately Raise a Little Hell – provocative / attractive / sexy / wealth without compromise.
- Adopt and Then Ultimately Brand your Market Focus… Gaga choose her age group (Y-Gen), lived with and adopted them without alienating others ever (a powerful Y trait) and the branded them – My Monsters. And she is Mother Monster. Why, because she was born that way. Now to live with and adopt ours../ Young women entrepreneurs, on the edge of influential success; Building Businesses Without Compromise / Changing Business / Changing the Word > Raise a Little Hell. Same Apple story, the underdog taking on the evil empire. So the original Apple commercial and Think Different works for us. Apple called them the misfits, because they just couldn’t compromise and settle for the status quo. These women are Bad Bitches and Suzanna it the Big Bad Bitch of Objective Truth. They are changing everything as we know it. The Meta Society. Raise a Little Hell.
